It has been an absolutely insane (as in insanely awesome) past few months at Firesnap.
We've brought on great new clients, formed new partnerships with various marketing software platforms, hired big brains to join our team and now - having provided top-notch HubSpot services since day one - we have officially become a HubSpot Gold Partner Agency!
For those of us into inbound marketing and automation, moving up in partnership tiers is a lot like Christmas - only without the awkward family dinners and re-gifting of Yanni's Greatest Hits albums (we keep those for special occasions).
If you're not in our industry, you're probably wondering what the big deal is. Read on to discover what this means to our team, our clients and the industry as a whole.
"I couldn't be more proud of new Gold Partner, Firesnap. They exemplify what it means to be a HubSpot partner and are doing the right thing for their clients every day."
What this HubSpot Partner Status Means to Us
We absolutely love our jobs as inbound marketing and sales professionals.
But we'll also be the first to tell you, it's a LOT of work...way more work than what you might experience at a typical digital marketing agency.
Sometimes it's nice to get some recognition and rewards for all that hard work, especially when they involve more than just some fancy badge.
Once agencies reach Gold Partner status, HubSpot places a lot more confidence in they way the agency is run, the content they produce and their ability to service customers using the HubSpot platform.
This is why HubSpot allows Gold Partners to contribute and promote content through their network (even their Twitter account has a massive 608,000+ followers). For us to reach an audience of that size with our unique perspective on marketing and sales is a HUGE win.
What HubSpot Gold Partner Status Means for Our Clients
Aside from us being a bit more perky around here, there's really just one important benefit to our clients...resources.
As Firesnap continues to grow, we are able to form partnerships with key service providers, increase our access to talent and expertise and even offer exclusive deals to our clients. 100% of these benefits are redirected back toward improving the results our clients see within their marketing budgets.
Basically, we are able to help our clients get more for less. Sounds like a cheesy furniture promotion, huh?
Yeah, well, it's true none-the-less.
What Our Gold Partner Status Means to the Marketing Industry
Our growth is only confirmation that we are steadily changing the traditional client/marketing agency relationship. Being excellent is actually part of our culture code.
With an unusual amount of transparency, candor and empathy, we are out to make companies feel like their marketing agency is as trustworthy and dedicated as their own family.
While our deep marketing and HubSpot expertise drives performance, it's the strength of our communication with clients that leads to long term growth and opportunities to acheive new heights with partners like HubSpot.